LAMA Retail Jobs Assistant Manager Performance Marketing

January 19, 2024 admin

LAMA Retail Jobs Assistant Manager Performance Marketing:

Job Announcement: Assistant Manager-Performance Marketing

LAMA is looking for an extraordinary performance marketer with prior experience in the retail sector (or similar brands) to help drive new user growth / retain existing through various channels. As a member of the Acquisition Team, you’ll be responsible for helping build and manage campaigns across a variety of digital channels, to help drive traffic and maximize return on investment across paid / unpaid social channels and help grow organic traffic.

Duties & Responsibilities:

Create, run, and manage multiple paid campaigns across channels.
Identify and execute optimization recommendations to increase campaign ROI.
Maintain and operate day to day campaign spend as per allocation.
Run campaigns for our clients on different platforms – Google search, Facebook, YouTube, Native Ads, TikTok etc.
Identify pain points to improve non-creatively-performing areas.
Monitor progress of campaigns using various reporting tools and tweak strategies & budgets based on current performance to maximize ROI.
Use a data driven approach to manage campaigns and derive insights on strategy and performance.
Complete responsibility of campaign, KPI & lead targets
Identify new platforms, tools, and systems to improve performance.

Requirements:

A Passion for Marketing. You stay up to date on the industry, platforms and changes as they roll out.
A BA/BS/Master’s degree or equivalent practical experience.
At least 3+ years of related digital or Social Media Advertising experience including SEO within retail.
A strong grasp of Web Analytics, Google analytics (performance) marketing.
Strong analytical ability and are an advanced Excel nerd
Outstanding ability to think creatively, identify and resolve problems.
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
High levels of integrity, autonomy, and self-motivation.
An energetic and willing attitude
The ability to synthesize complex ideas into actionable recommendations for senior executives.

Join LAMA family and unleash your creativity! If you’re passionate about marketing and seeking a new challenge, send your latest CV to “[email protected]” by 25th January, 2024.

Salary: 125k-135k
Location: Upper Mall, Lahore