Beaconhouse Group Jobs Manager Digital Strategy
Beaconhouse Group Jobs Manager Digital Strategy:
Organization: Beaconhouse Group
HIRING
Location: Lahore, Pakistan
POSITION : Manager Digital Strategy Apply Online
QUALIFICATION : Bachelor’s or Master’s degree in Digital Marketing, Business Strategy, or a related field.
EXPERIENCE Minimum 6-8 years of experience in digital strategy, digital marketing, or performance marketing, with a proven track record of managing multi-channel campaigns, digital platforms, analytics, and optimization initiatives.
KEY RESPONSIBILITIES
- Develop and execute digital strategies aligned with organisational goals to enhance brand visibility, audience engagement, and business growth.
- Lead SEO, SEM, content strategy, and digital optimisation initiatives to improve website performance, search rankings, and customer journeys.
- Monitor and analyse digital campaign performance, website analytics, and KPIs to drive data-informed decisions and maximise ROI.
- Conduct market research, competitor analysis, and identify opportunities for continuous digital improvement.
- Lead and manage digital marketing teams, agencies, and external partners to ensure timely, high-quality, and cost-effective campaign execution.
- Oversee digital campaigns, institutional initiatives, websites, landing pages, and digital platforms to strengthen engagement and user experience.
- Evaluate and implement emerging digital technologies, tools, and best practices to enhance digital capabilities and innovation.
SKILLS
- Strong expertise in digital analytics and performance optimization, including Google Analytics (GA4), Google Tag Manager, Google Search Console, Meta Business Suite, SEO, SEM, performance marketing, content strategy, and digital brand management.
- Strong project management, stakeholder management, and leadership skills
- Strategic thinking and campaign planning
- Data-driven decision-making
- SEO and digital visibility enhancement
- Performance marketing and ROI optimization
- Team leadership and agency management
- Strong communication and cross-functional coordination
