Foodpanda Pakistan Jobs Head of Campaigns Food

Foodpanda Pakistan Jobs Head of Campaigns Food:

Position Title: Head of Campaigns-Food
Department: Marketing
Location: Karachi

Do you love food and convenience put together? Then you just might love foodpanda.
foodpanda is the leading, on-demand food delivery company in Pakistan, bringing
thousands of your best-loved restaurants online into your home or office – fast! We’re all
about bringing on the smartest folks as we continue to grow with an “all hands on deck”
environment and hire those who can thrive in a startup culture. We are a family of problem
solvers, designers, thinkers and tinkerers, working around the clock to make foodpanda the
most loved online tool for food delivery in the universe.

Responsibilities:

  • Supervise a cross-functional team of campaign leads responsible to drive growth for
  • Food Business (Restaurants, Homechefs). Strategic development of messages and
  • deliverables to ensure that every campaign is not only about creative but delivers
  • business objectives
  • Prioritize work and resources across engagements based on short- and long-term
  • needs, establishing campaign schedules by collaborating with content writers,
  • designers and production departments
  • Conduct brainstorming sessions with creative team, maintaining strategic and
  • creative thinking to develop innovative and actionable creative initiatives in a fiscally
  • responsible manner
  • Review and approve campaign concepts developed by your team, agency and our
  • regional teams, ensuring deliverables that effectively address marketing goals and
  • challenges
  • Produce fresh, innovative work that follows recent trends and reflects the tone of
  • voice of the brand
  • Present, or oversee the presentation of final concepts, and obtain approvals for
  • deliverables
  • Monitor campaign performance and results data in line with campaign objectives and
  • continuously beat previous benchmarks
  • Drive incremental sessions and traffic to the platform through effective content
  • creation, segmentation and targeting.

Requirements:

  • A Masters or MBA in Marketing, Economics, or Business from a top university
  • 7+ years experience in brand management for hyper-growth stage companies
  • Experience in E-Commerce, FMCG, Telecom, Advertising and QSR sectors
  • Excellent analytical skills, independent thinking, and data-oriented
  • Ability to work autonomously in a highly demanding and often ambiguous
  • environment, with strong attention to detail and exceptional organizational skills
  • Exceptional communication and presentation skills
  • Creative, entrepreneurial, curious, flexible, and highly motivated personality
  • Strong organizational skills and you know how to prioritize your projects
  • Ability to build and review the work of the campaign team and lead them to better
  • results. Develop them and inspire them to be better every day
  • Experience in analyzing brand tracking, market trends, consumer need, and the
  • competitive landscape
  • Exceptional familiarity with data and metrics review to report on campaign
  • performance, as we are a very data-driven company.
  • Experience in spearheading and managing campaign strategy for both small-scale
  • and large-scale projects, harnessing data and insights.

Please share your resume on [email protected] mentioning ‘Head of Campaigns-Food’ in the subject

Foodpanda Pakistan Jobs Head of Campaigns Food