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Toyota Pakistan Jobs Assistant Manager Marketing Planning

Toyota Pakistan Jobs Assistant Manager Marketing Planning:

Organization: Toyota Pakistan

Join Toyota as an Assistant Manager – Marketing Planning and steer strategic success!

Job Title: Assistant Manager Marketing Planning
Department: Toyota Sure
Gender: Any
Location: Karachi
Eligibility: Bachelors degree in Marketing, Business Administration, or a related field.
Experience: 3-5 years of experience in marketing, preferably in the automotive industry
Last Date to apply: April 15, 2025

Responsibilities include:
Market Research and Analysis:

  • Conduct market surveys and analyze trends.
  • Prepare detailed reports on findings for senior management.

Marketing Strategy and Planning:

  • Assist in developing comprehensive marketing plans and strategies.
  • Coordinate with internal teams to create promotional content.
  • Develop and manage marketing budgets, ensuring cost-effective activities.

Campaign and Event Management:

  • Plan, organize, and execute marketing campaigns across various channels.
  • Organize Used Car Galas and Toyota Sure Auctions.
  • Monitor and evaluate campaign performance, making adjustments as needed.

Reporting and Coordination:

  • Report to senior management and Toyota Motors Asia on marketing activities and KPIs .
  • Ensure alignment with Toyota Motors Asias guidelines and standards.

Branding and Awareness:

  • Develop and implement T-Sure branding and awareness campaigns.
  • Uphold Toyota Sures digital media presence across online platforms.
  • Innovate strategies for digital growth and creative outreach.

Digital and Social Media Management:

  • Manage digital and social media platforms, monitoring performance and handling vendors.
  • Supervise media management on digital and traditional platforms.
  • Spearhead various T-Sure digital initiatives.

ATL & BTL Activities:

  • Plan and execute Above The Line ATL and Below The Line BTL marketing activities for Toyota Sure.

Vendor and Budget Management:

  • Cultivate strong vendor relationships, conducting negotiations for optimal results.
  • Implement efficient systems to minimize budget wastage.
  • Manage the annual marketing budget, ensuring strategic allocation.
  • Customer Experience Evaluation:
  • Evaluate customer experience to enhance engagement and satisfaction.

Link to Apply:Apply Online

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